Slapp Extends to Lip Products

SLAPP have launched a new lip matching service which includes lipsticks, lip glosses and lip liners. The app that matches you with the right foundation, concealer and powder have extended their services to lip products.

Slapp was created by beauty editor, Jamila Robertson three years ago with the aim to offer inclusive beauty by promoting brands that cater to all skin tones, whilst making foundation easier for you to shop for.

The app offers personalised beauty for the millennial women who does not have the time to hunt down the right products. To use the app all you have to do is take a selfie and you can shop the products that match your complexion, either in the app or from the comfort of your sofa, Uber or desk. Plus you can save as many shades as you want.

Jamila gave us an update on the Slapp app.

We launched Slapp at a time when makeup was pretty impossible to shop for and the shade ranges on offer were very slim Three years later and the industry has come a huge way. There is definitely still room for growth, especially in terms of consistency. We would love every single range released to be inclusive and not just select ones. Nevertheless, huge progress has been made and we have spent the past few years listening to our users and observing what we as beauty lovers are in to.

We have definitely seen a lipstick revival, particular with brands providing nude lipsticks for every skin tone. Our users often say it would be an amazing category to have in the app and with the launch of so many inclusive lipstick ranges and formula innovations, it felt like the perfect time! We have another exciting category launching next month, but in the meantime we are so happy with the response we’ve had so far.

New lip products are released every week, so keep an eye out in your My Matches.